The subjects who enter your studies volunteer their time, trust and well-being. These individuals care little about your recruitment deadline, your company’s portfolio, or your desire to impact a specific indication. What motivates them? They want help. Sometimes they are looking for a breakthrough to extend their lives; other times, they just want to feel better day-to-day, or not to have to worry about where they will get medical care this month.
Overview: Our Patient Recruitment Services
To help reach your goal, we undertake our own
clinical research to fully define the patient population that your
protocol requires. We review the medical literature and consult with
our medical advisors. We analyze disease-state prevalence, genetics,
ethnicity and pertinent risk factors. We gauge the recruiting landscape
by looking at competing trials, the current standard-of-care and other
available treatments. Then, we look at the facts from a different
perspective…the subject’s viewpoint.
We start asking questions. Who are these people? Where do they live? What
do they do during their days and nights? What are their hopes
and dreams? Do they have emotional touchpoints that will make
a message more compelling? What will discourage them from coming
forward? What will motivate them to want to participate in this
trial?
Once we have these questions answered, successful recruitment is
no longer about the disease, it’s about people. And we construct
a plan of action to reach people.
Our range of services encompasses pre-recruitment planning programs that set the stage for successful campaigns, recruitment initiatives that provide optimal alignment between the target patient population and your sites, and support services that integrate flawlessly to ensure seamless execution of multidimensional programs. |
