Healthcare Communications Group

Acute Myocardial Infarction

Hospital EDs presented a challenging environment to conduct clinical trials—add to that a complex protocol and enrollment lags. HCG discovered that the staff was intimidated by the randomization process, and countered with a training program that built confidence.

Operational Analysis
Nearly all multicenter studies face hurdles achieving on-time enrollment. Understanding the underlying drivers of recruitment will give you the guidance to undertake remediation steps early. HCG’s operational analysis maps the optimal relationship impact points for all study resources—sites, recruitment partners and subjects—at each stage of the study, and establishes communications standards to measure ongoing effectiveness.

Site Needs Evaluation
HCG conducts evaluations of each of your study’s contracted sites to validate site operations and capabilities. These evaluations determine each site’s Expected Recruitment Efficacy (ERE). HCG assesses site readiness, administrative capabilities, recruitment motivation, and willingness to accept external recruitment assistance.

Investigator Site Selection
The geographic distribution of subject population by age, gender, ethnicity, as well as disease state prevalence, should be one of the foremost drivers of site selection. In practice, it often takes a back seat. Healthcare Communications Group helps triage preliminary site selection and fortifies recruiting studies with additional Investigator identification. Our process ensures only the most experienced researchers with validated patient databases are recommended to you for further evaluation.

Physician Panels
Real-world clinical practice perceptions about subject treatment benefits often differ from those of researchers closely associated with development of the compound. Physician assessment panels provide an objective, in-depth perspective on the recruitment challenges for protocols, including I/E criteria, standard of care, competitive drugs and Investigator grants.

Patient Focus Groups
The experiences of patients vary widely. They are the best barometer of the realities that your study will face in the trial marketplace. Patients seek those treatments that hold the greatest promise for success and present the fewest challenges. HCG explores the factors that influence decisions, like tolerance for study time and travel, as well as the role of patients’ support network of family and friends.

Study Branding
Healthcare Communications Group often develops and studies brands and logos for use in all communications to sites, patient referrals and subjects. Branding promotes a study’s profile at every opportunity. By branding a trial, the sponsor will provide recognition that inspires subject commitment and compliance.